Peter K. Studner Associates, Inc.
Workshop Samples

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A versatile and skilled sales/marketing professional with excellent hands-on experience in developing and improving sales for wholesale and retail operations. An assertive manager with outstanding interpersonal, communications, negotiation and people management skills.

Objective: a leadership sales position with a world class, high-integrity food products company.

EXPERIENCE

Eagle Creek Café, Kansas City, Missouri 1999-2004

General Manager

Directed the startup of a new low-fat restaurant concept with 126 seats. Took over day-to-day management including staffing, training, purchasing, cost control, facilities, maintenance, advertising, customer relations, marketing and menu development. Participated in the concept and design of a low-fat menu.

• Achieved break-even within eight months.
• Staffed and trained an assistant manager and 18 servers and kitchen employees in full service dinning.
• Reduced labor and cost of goods sold by 20%.
• Carried out a demographic study that pin pointed the restaurant's market.
• Developed and oversaw a catering program.
• Analyzed and upgraded kitchen equipment.

The Cheesecake Factory, Kansas City, California 1996-1999

Store Manager

Enrolled in the company's management training program and supervised daily operations at a high-volume store, generating in excess of $3 million annually.

• Recruited and trained 35 servers and kitchen staff.
• Improved cost control by eliminating waste.
• Assisted in a 5% reduction of labor costs through better selection and training of staff.
• Consistently ran low-labor costs throughout seasonal highs and lows.
• Prepared the annual budget. This site was consistently in the top five most profitable restaurants in the company.
• Directed the development of two new appetizers that have been adopted throughout the company.

Good Java, Inc., Boulder, Colorado 1992-1996

Sales & Service Representative

Began career as a service technician; promoted into sales within three months. Developed the South Denver market and mountain communities selling espresso equipment, supplies and coffee to a wide range of hospitality outlets including restaurants, coffee houses, hospitals and hotels.

• Led the company in sales of leased equipment and supplies.
• Developed and controlled 50% of the market share in two key territories.
• Implemented a new 30-day trial program, which led to 30% more placements.
• Trained restaurant sales staff in operating, marketing and merchandising coffee products.

EDUCATION

Denver University, Denver, Colorado

Bachelor of Science, Marketing & Management, 1992

Other: Restaurant Management Courses at The Cheesecake Factory

Computer Skills: PC/MAC word processing, spreadsheets, databases, Internet, e-mail, Power Point, Restaurant Industry Systems and Remanco Systems.